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	<title>Trucs de Oufs sur tous les écrans - Philippe Kerignard &#187; viral</title>
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		<title>Schweppes &#8211; Beach Marketing</title>
		<link>http://www.kerignard.com/philippe/2010/08/schweppes-beach-marketing/</link>
		<comments>http://www.kerignard.com/philippe/2010/08/schweppes-beach-marketing/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 19:00:31 +0000</pubDate>
		<dc:creator>kerignard</dc:creator>
				<category><![CDATA[Etonnant]]></category>
		<category><![CDATA[Innovant]]></category>
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		<category><![CDATA[marketing]]></category>
		<category><![CDATA[viral]]></category>
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		<description><![CDATA[<a href="http://www.kerignard.com/philippe/2010/08/schweppes-beach-marketing/" alt="Schweppes - Beach Marketing"><img src="http://www.kerignard.com/philippe/wp-content/uploads/2010/08/schweppes-300x194.jpg" align="left" alt="Schweppes - Beach Marketing" hspace="5" vspace="5" border="0" /></a><p style="text-align: justify;"></p>
<p style="text-align: justify;">Une opération marketing de Schweppes assez visuelle réalisée par <strong><a href="http://blackmilkmedia.com/" target="_blank">Black Milk Media</a></strong> sur une plage du Portugal. Intéressant également de voir le making off filmé avec la technologie <strong> <a href="http://www.kerignard.com/philippe/2010/08/schweppes-beach-marketing/">La suite...</a>]]></description>
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